We have been playing around with our tagline, so that it is more inline with what TheUrbanative is all about, we believe we found the perfect line for what we do:
Not. Just. Furniture
The essence of what we do is to create products that start conversations by intriguing you and are also functional.
We feel that our pieces are more than just furniture, they are art, they are a celebration of a gorgeous Southern African culture, they are a statement, they are an ode to Africa, exploration of minimalism, an African aesthetic with Scandinavian sensibilities, they are functional and they are also furniture.
Let us know how you would describe our pieces!